E-COMMERCE WEBSITE BRIEF · SYNERIUM WORKING TEMPLATE

This template prepares a discussion. It is not a contract.
Write “to be decided” rather than inventing a technical answer.

1. OUR BUSINESS
Company:
What we sell:
Customers: consumers / trade / both
Delivery areas and languages:
Priority project objective:
What we want to keep from the existing setup:

2. THREE REPRESENTATIVE ORDERS
Typical order (product, customer, amount, delivery):
Complex order (variants, prices, dimensions, addresses):
Incident to handle (payment, stock, delivery, cancellation):
For each: what the customer sees / what the system decides / what the team does.

3. CATALOGUE AND SALES RULES
Number of products and variants:
Available data sample and photographs:
Sale by unit, pack, dimensions or quote:
Specific pricing and discount rules:
Stock: source of truth, frequency, shortages and reservation:
Carriers, areas, timing, weights and dimensions:
Payment methods and failure handling:
Cancellations, returns and refunds:

4. ORGANISATION AND TOOLS
Person approving the project:
People managing catalogue, orders and customer service:
Existing software (ERP, accounts, payments, shipping, email):
Exchanges to automate: source, destination, frequency, error checks:
Required access: supplied by whom, with which permissions:
Tasks the team must perform without a developer:

5. CONTENT AND VISIBILITY
Priority product families and search needs:
Required pages and guides:
Copy, photographs and translations: supplied by whom, by when:
For a redesign: URL inventory, pages to retain, mappings to prepare:
Journey and order tracking to check, respecting visitors’ choices:

6. BUDGET AND SCHEDULE
Initial budget:
Recurring budget:
Identified third-party costs (tools, hosting, transactions, licences):
Desired launch date and reason:
Essential at launch:
Can follow later:

7. ACCEPTANCE AND SUPPORT
Expected result for each test order:
Phone and computer tests:
Order statuses, notifications and payment confirmation to check:
Person responsible for approval:
Blocking issues and correction procedure:
Expected training and documentation:
Hosting, backups, maintenance and support to define:
Exportable data, formats and handover arrangements:

Prepared with Synerium · https://synerium.fr/en/studio/